Tuesday, 23 October 2012

IPC Media Research

IPC Media is another publishing company the difference between these companies is that they publish different magazines. IPC have over 60 iconic media brands. Consumers, advertisers, business partners and employees to deliver exceptional value, service, innovation and creativity are just a few of the ways IPC are committed to working. Most of the magazines which IPC publish have the same target audience that I will be aiming my magazine at.

 IPC Media also work with IPC Advertising this then allows the client to advertise their product as well as just publishing it. IPC creates content for multiple platforms, across print, online, mobile, tablets and events. The company focus on magazines and publish a wide range of magazines making their target it audience have a wide range. Some of the magazine which IPC publish are "Look", "Women’s Weekly" the target audience for this would be teenagers/ women but they also have magazines which would have a target audience of just men as well. As they publish magazines such as "Nuts".

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