Wednesday 24 October 2012

Production Company Name and Logo


Here is my logo for my publishing company that will take the magazine I am going to create and publish to the shops and internet. I have chosen to call my company "Singer's Publishing". I chose to all my company this because it is easy to remember and I wanted people to no the logo and company name without even having to think about it like logos such as "Facebook" everybody knows the logo. I kept my design simple by just using the being letters of the company name. I also made the logo use a sans serif font in a hot pink I decided to use these particular fonts and colours because this is the style which I will use in my magazine as its house style. Therefore, I thought that by making the magazine style match the logo style my target audience would be able to identify which the publishes is. 

When I was creating my logo and company name I had to think about company's which already existed meaning I had to do some research on logos in the UK. My first idea was to use my initials "PS", I then did some research and found out that the company "Play station" had these to letters as there logo. I then decided because it was such a big well known company I did not want the public getting the two logos mixed up and getting done for copyright because of the similarity. Therefore, I then changed my idea and decided to use "Singer's Publishing" to be my logo and company name.  

Magazine Mood Board

Tuesday 23 October 2012

Future PLC Media Research

Future PLC Media publish events, magazines and also web sites. The publish different styles of magazines such as:

·  Technology

·  Digital creative

·  Sport

·  Games

·  Auto

·  Future Plus

·  Music

·  Craft

·  Licensing/Syndication

They are a very dedicated media as they help and are committed to their target audience as they have a genre of the magazines which they publish they also tell the target audience web sites and events that are connected with the magazines. PLC is one of the biggest industry’s that publish gurus and music- making companies.

IPC Media Research

IPC Media is another publishing company the difference between these companies is that they publish different magazines. IPC have over 60 iconic media brands. Consumers, advertisers, business partners and employees to deliver exceptional value, service, innovation and creativity are just a few of the ways IPC are committed to working. Most of the magazines which IPC publish have the same target audience that I will be aiming my magazine at.

 IPC Media also work with IPC Advertising this then allows the client to advertise their product as well as just publishing it. IPC creates content for multiple platforms, across print, online, mobile, tablets and events. The company focus on magazines and publish a wide range of magazines making their target it audience have a wide range. Some of the magazine which IPC publish are "Look", "Women’s Weekly" the target audience for this would be teenagers/ women but they also have magazines which would have a target audience of just men as well. As they publish magazines such as "Nuts".

Bauer Media Research

Bauer Media is one of the many industries which publish magazines. By publishing I mean that this company sells the magazine on onto stores. This company offers over 300 magazines within 15 countries they also do radio and TV shows. Bauer is a large company in the media industry.

As a company they have different target audiences because of the wide variety of products they offer in the media. A example of the diffrent products are: music channels which include 4 music, box and radio stations such as hallam fm which is a local radio station and smash hits radio that would be a national radio station. They do publish gossip magazines such as “More” and “Closer” these two magazines have the same target audience on which I am aiming my magazine at.

Bauer Media is a sister company of one of the UK's biggest TV listing and magazines such as Take a Break and Bella, H Bauer Publishing.

Monday 22 October 2012

My School Magazine content page Evaluation



My task that I was given was to create as content page for a free school magazine my target audience that I will be aiming the magazine at is 11-18 year old's going from year 7 to all the way through to year 13. This magazine will be giving out for free from the school in the magazine it will contain news about whats going off around school and how the school is going. The house style which I have used is black, white and grey, I used these colours on the front cover so have used these through the magazine so I don't concentric myself. 

The text style with i have used are rounded letters in a sans serif font to make the text look more satisfied  The text will be bold and black I will place it n the top left hand corner so it makes the magazine look good as it will be the same as the front giving it an effect and showing once again the house style which I am trying to show. I have used the same font style with the sans serif, bold and black on the writing context about the page numbers and whats on the pages therefore matching with the mast head. 

Finally, I have used images for my content page, so if the target audience doesn't understand what will be on that page it gives them more of a hint and help them along the way. There will be a image for each different text therefore making the page look even and symmetrical  I also made sure that the images have a dark background as I did not want them to blend in with the grey back ground which I set that fixed in perfectly with the house style. 

Wednesday 17 October 2012

Planning - Mood board - Content Page


Planning - Mood board - Double Page Spread


Planning - Mood board - Front Cover

Results from the Questionaire


Planning - Content Pages - 3 examples

 

Planning - Covers - 3 examples



Double Page spread 2 - analysis


This double page spread if found in the pop magazine "smash hits" as you can see we have a young hip celebrity who is an idol to a lot of teenage girls. Making her the main story line in this magazine. The target audience for this magazine is teenage girls using an idol who young girls want to look and act like meaning they will read the magazine to find out more information about the star. The house style is carried out from the front cover to the content page and now to the double page spread showing the effect and making the magazine look recognizable. The image that has been used is a long shot of the singer who the article is about giving her one full A4. In the image the singer is where very dark colours in front of a white bright background making her stand out this makes the image clear and easy to see. 

By using a image so big if the reader does not look at the content page then when they are flicking through the magazine and see this image they will insistently know what this part of the magazine will be about and stop and read or move on to a bit they are more interested in. Also it shows the reader what the magazine is trying to focus on and who is the new latest celebrity to look and be like. This article is set out in to columns like how you would read a news paper making it easy to follow and read without getting to confused. The text is very informal giving the target audience more reason to read it as it has been written how the interview would have been spoken. 

The mast head is large and takes up one half of the A4 i have been used through the colours that are used on the house style and written in a informal way as if the celebrity is speaking t you. This mast head is giving you a briefing on what the article is actually going to be about making it easy for the reader/target audience. The text that has been used throughout the article is very simple, clear and bold this fits in with the style of writing and how the house style works throughout this magazine. I will be taking some of the ideas from this double page spread and adding them into my own designs. 

Content Page 2 - analysis


This is my second content page for a pop magazine for the magazine "We love pop" the content page for this magazine is total different for to the "top of the pops" I think this content page is less clear and not as easy to understand. When looking at this content page its set out into sections with the mast head at the top left hand corner then the information set into four different sections. The target audience is hard to work out for this magazine because the colours which are used are not girly so will not attract girls to pick up this magazine they are very boring colours which don't stand out very well. Although the images that have been used on this page are of hot boy celebrity s so shows you that this target audience is aimed at girls as well as boys. 

The mast head is very bold and clear with the "o" blocked out this give these content page a different look for the magazine as it is carried out as the house style and is used throughout the magazine. The font that's been used is sans serif this fits in well with this magazine as an appropriate size for reading . The text on the page is very informal and shows us as the reader that  the target audience is aimed at teenagers so they understand what they are reading. On this content page there as been a equal amount of use of the images and text giving the reader the decision what they what to look at to find the page they are looking for.

A big selling point on this magazine will be that there is a lot of images when teenagers buy magazines they want to be able to tell whats going off without having to sit and read the whole article and this is why this magazine "we love pop" does well and sells well. Finally the last reason that this magazine does well is because of the colours which have been used although it does not show clearly who the target audience is aimed at the colours that have been used shows the house style of the magazine. Making the magazine recognizable in shops and super markets.

Content Page 1 - analysis


For this task I also had to analyse a content page for a pop magazine. Here is a picture of a content page from the pop magazine "Top of the pops", as you can see the page is nicely set and out and you can easily understand how to work out what page everything is on. The house style that is used throughout the top of the pops magazine has been continued here. using bright girly colours to attract the target audience in this case is young teenage girls. The fount that had been used for the mast head is very curly so you know that it is the serif font style making the text have the effect of  it has been hand written. This font attracts the target audience because it is a nice font to clearly read and the reader can read it easily. 

This content page has been split up into sections mainly into three columns and then into sections with a brief heading at the top telling you what these pages include.I think this is a good idea because if the reader is looking through the magazine for one thing it can easily be found without having to read through the whole of the content page. images which link with pages that are in the magazine have the page numbers onto of them making it easier to find. The page numbers that have images that are connected with them are usually the most popular stories that are in the magazine because the magazine company will not want to bore you with stories that the reader will not want to know a lot about. 

the page numbers are big,bold and bright making it clear for the reader to understand which page goes to which page number, this will make the magazine sell more because the target audience that it is aimed at will not want a magazine that is confusing and hard to work out where everything is. They have also done this buy putting a image of the main font cover on that tent page the reader will like this idea because they don't have to read through all the topics on the content page to see which one will be about a story they have seen on the front. it shows you clearly and the reader will be able to find the story easier making a big selling point for the magazine.

Tuesday 16 October 2012

Double Page spread 1 - analysis




Also for my research on pop music magazines I had to analysis a double page spread which you would find inside a pop magazine. I found this one of two of a very famous boy band interview. The magazine which this is from is “top of the pops” this magazine has not gone along with the same house style as they used on the front and gone for not as famine colours such ass greens, blues and greys. As you can see the double page spread is seen as one page which connects together but you can also look at it as two pages as well. I think the way this is set out is a good idea because if the target audience don’t like all the band members they can clearly see which part is about there favourite and can pick and read that bit other than having to read the whole article. These articles do not have a main title telling the reader what it is going to be about and just have the names of the celebrity’s at the top of the page showing which part of the article will be about that typical celebrity. The font in which they have used for the names is very swirly and is a serif font which gives the effect of it hand written, this links in with the article because it’s like the celebrity writing down the answers and gives it more of a personal effect on the reader.

The article is set out into columns separating the sections making the article easier to understand and more readable with the image of the celebrity who is talking next to it. I believe that the target audience for this is still girls because of which celebrity’s they have used the “hottest new boy band” which girls will love and want to learn more about. Although they have not used a very girly house style they have I used images that are large and clear that the girls would like to look. The images that have been took are medium- close up’s while the pop stars “Harry and Zayn” and looking straight through the camera lens giving eye contact with the reader giving off the effective of them looking at them.

The beginning of the interview starts at the top left side under the first mast head they have used a white font colour on a dark coloured background by using these colours it makes the writing stand out more and look brighter. The magazine have used a bold large font making the writing less therefore keeping the reader engaged so it looks a lot of writing but really it’s only a small part of information. Throughout the article top of the pops have used words such as “exclusive” and “new” as the reader will be more interested when they see these words and thinking they are finding parts put about the celebrity’s personal life that the public are just starting to find out.

Music Magazine - Cover Analysis



For my music magazine I have chosen the genre "Pop" so I decided to analyse the front cover of the very famous "Top of the pops". This is one of the most famous pop magazines in the UK and has been around for many years and the company is still growing strong. As soon as this magazine cover catches your eyes you know that the target audience is aimed at teenage girls you can tell this by the colours which they use such as the pinks and purples they uses these colours in most of their magazine making these colours the house style throughout the magazine. This makes the reader know without even having to pick it up as these colours will stand out on the shelf in a store. The mast head is in front of the large main image as it is more recognizable then if the image was in front, meaning the mast head will stand out more also making it easier to read. The font style which "Top of the pops" use is serif font because the edges are very curly making it look girly and add to the magazine on ways in which to attract the target audience, this makes the magazine look more effective than just using the hot pink colour which they have used.

The main image is the large image in the center of the page which is also the back ground in this case. They have used the newest hot celebrity which people around the UK loved at the time this magazine came out, this attracts the reader and target audience because they want to learn more about what they are doing and look at them like they are the role model. The celebrity which they have used is a young pretty teenage girl which is a idol to the young teenagers. In the image they have used a white background this is a good idea as it makes the text and image around it stand out more. The celebrity is in a dark blue dress which is a different colour from the text, mast head and back ground because the dress is bright and does not class with any of the colours making you focus at the image when you look at the front of the magazine. By using white and blue as the main image it makes the rest of the cover more clear as nothing blends in so you can see all the text making the cover clearer and easier to see what’s going to be inside the magazine.

The at the bottom of the cover has a purple back ground making it stand out from the image and the back ground colour. This would be the main selling point of the magazine as most girls will see this and buy the magazine just for the posters of celebrity’s which they are interested in. You can see the seven different posters which you will get in the magazine meaning you don’t even have to flick through the magazine to check you can just pick it up have a look at the cover and then decide whether you want the magazine or not. By advertising this on the front the magazine is giving off more information which they find in it other than just extra cover lines giving the magazine a wider range of target audience as people who just buy magazines for posters can now buy this one.

The main cover line which links in with the main image is on top of the image in a hot pink circle that matches the mast head. By using these colours it stands out on top of the blue which is on the main image, making the text stand out from the rest. I think that this is not one of the best main cover lines that I have seen before because it is not very big and only small therefore, it’s not very clear and you have to look at the magazine properly to clearly read what it says. This could be improved by using a bigger font or using a different shape to put the text into.

This main cover does not contain a lot of plugs it has four to both sides of the main image. They have put these on the white back grounds in hot pink writing with an image to show what they are on about and give the reader more ideas on which will be on that page of information in the magazine. This gives the reader a brief bit of information for a double page spread in the magazine; these plugs are usually the top stories that are in the magazine to persuade the reader more to buy the magazine.  Also they on the front of this magazine they have used a few puff which are words that are more likely to attract the reader to buy and read the magazine in this magazine they have used words such as “sizzling” “exclusive” .  The writer has choose to use words such as this because it makes the reader think that its new news and that they need to know about it, meaning they buy the magazine. By using puffs on the front of the magazine it’s a good way in which persuading and telling them they need this magazine to know all the hot new news. This using many persuading techniques which entices the reader to buy the magazine such as lists of three, onomatopoeia and rhetorical questions.

Thursday 11 October 2012

Target Audience:Codes and Convections of a pop magazine

I have been set a task to create a music magazine of a genre of my choice. I have decided to chose pop because I feel this best suits my personality and what I find most interesting. Therefore I will be able to use the information I know about it in my work. The target audience for my audience will be teenagers as they will be most interested in the pop industry. Pop music is mostly by young people because this is why the target audience are this age range. They look up to them and want to be like them like their role models.

The two most popular pop magazines which are in store at the moment in the UK are ‘smash hits’ and ‘Top of the pops’, this are mostly aimed at girls as they use very famine colours which attracts the target audience. They will usually put a big image of a young boy which is very popular such as ‘Justin Bieber’ giving more reasons for them to by the magazine as they want to read more about them. ‘Smash hits’ is a very poplar magazine but is aimed at the older teenagers with different types of celebrities such as Jason Mraz he is a celebrity which older teenagers and young adults would listen to. Other than Olly Murs and One direction which are the teenage heart breaks would have a target audience of younger teenagers which would be found in magazines such as ‘Top of the Pops’.

Pop magazines are not doing very well anymore as people has have access to the internet really easily. Meaning that they can research the latest music without having to go out and by the latest pop magazine. They can see the new hits, information about what’s going off and also see the latest images. Over the years there have been many pop magazines but because things have developed such as the internet they have gone out of business and the two main ones which are left are ‘smash hits’ and ‘top of the pops’ but they are not as popular as they used to be.

 














Tuesday 9 October 2012

Pop Magazine Questionnaire

Name:
Age: 
Gender:  

1.      What do you expect on the front of a typical Pop magazine?
………………………………………………………………………………………………………………………….

2.      Do you read pop magazines?
      Yes?                                             No?


    3.       What conventions do you expect to find inside?                  
…………………………………………………………………………………………

4.      What do you think the target audience is for a pop magazine?
…………………………………………………………………………………………………...............


      5.      What are the types of celebrity’s you expect to see?
…………………………………………………………………………………………………...............

 6.      What colours do you like to see on a magazine? (Give 3 Examples)
              -
              -
              -

Friday 5 October 2012

My School Magazine cover Evaluation

  


I was set a task to create a school magazine cover to give to students from years 7-13 and it had to appeal to them all and tell you news about what is going off around the school. I choose my mast head to be called ‘Target’ I thought this would be a good title for it because it links into the schools values. I placed this into the left hand corner at the top in black with a white outline so it stands out on the shelf and makes it look effective. I choose house style colours of grey, white and black I choose these because I think that they are very formal and look very respectable for a school magazine. I repeated and used these colours on my content page Aswell therefore making the entire magazine connect together. I edited my main image to black and white in the back ground to match the house style also. 

This takes the whole of the cover up showing it stand out from the rest and connecting to the main cover line the cover line I have created shows and tells the reader exactly what they will be reading about even without having to go all the way through the magazine to find out what its going to be talking about. I think that my magazine suits my target audience because it is the age range from 11 year olds to 18 year olds meaning it has to be simple but informing them at the same time. Using photo shop I created a photo which I would class as a plug when I was creating this I thought what I thought of another topic which the reader would be really interested in. I took a photo of three school pupils and put a background onto it making the image looking more realistic and showing that they went to Paris.

 Next to this image I wrote a cover line which connects with the image to tell them about what’s happening in the photo and to see what is going to be in the magazine. I tried used 6th former's as the models for my images because I think that they would incise readers and students round the school because they look up to them as older role models. Therefore they will want to learn about what they have been doing and make them want to do what they are doing. When improving my front cover I think that I could have used more cover lines and strap line to persuade the reader to read it more. This would also explain more about what’s inside the magazine giving them more information I could have done this by doing a strap line along the bottom of the cover using the house colours. When using photo shop to create my front cover I used lots of different tools such as the magic wand to edit my images, the text tool to add my strap lines and cover lines, rubber tool to make it look faded and add effect onto the images.